Opportunities and Problems in the Organization of Various Alternative Journeys

Abstract

The process of gradual and sustained promotion of alternative forms of tourism on the Bulgarian market and social sphere is accompanied by an indication of dynamically changing problem conditions and factors in connection with parallel opportunities and prerequisites for successful development. The analysis of trends in the market breakthrough of unique combinations of alternative tourist offers of many small and medium-sized companies in different Bulgarian towns and regions in recent years requires an extension of the debate on the desirability of coordinated actions by all interested parties. This is an attempt to share and to interpret expertly some of these problems and perspective conditions.