Emilova, Irena and Misheva, Margarita (2018) Good practices in the management of tourist agencies. In: 3rd International Thematic Monograph: Modern Management Tools and Economy of Tourism Sector in Present Era. Association of Economists and Managers of the Balkans, Belgrade, pp. 529-540. ISBN 9788680194141
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Abstract
The purpose of this article is to identify good practices and opportunities to provide a competitive advantage to the tour operator business in the contemporary business environment. Specific proposals are made for their achievement, related to the diversification of the offered product and the adding of additional user value; changes in the management of this type of specific activity; automating business processes; designing additional activities; image building, etc. There are also issues, in this paper, related to the application of modern information systems in the management of the activities of the travel agencies. Attention is focused on cloud systems and software services, which, in addition to helping to improve their processes, also provide the opportunity to redistribute resources to manage creative and intellectual processes related to the production of a travel product (packages, excursion routes, etc.) and its placement.
Item Type: | Book Section |
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Uncontrolled Keywords: | travel agencies, management, competitive advantage, business information systems, cloud services |
Subjects: | Economic and business Administration > Economic policy. Management. Marketing |
ID Code: | 4805 |
Deposited By: | Irena Kirilova Emilova |
Deposited On: | 10 Jul 2023 13:04 |
Last Modified: | 10 Jul 2023 13:04 |
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