Almalech, Mony (2009) Manipulation Strategies on Collective Unconsciousness. In: Socio Semiotics / Cognitive Semiotics : XIII * EFSS ’2007 III * LSSS ’2008. New Bulgarian University, Sofia, pp. 33-60. ISBN 9545354070
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Abstract
Mony Almalech examines the meanings of Black, White and Golden (Yellow) in different ads. He uses the cultural traditions of Judaism, Islam, Traditional Marriage and Funeral and current Psycholinguistic methods to explain how the talented ads use and manipulate our subconsciousness to cause us to by.
| Item Type: | Book Section |
|---|---|
| Subjects: | Logic.Ethics (Moral philosophy).Esthetics. > Theory of knowledge. Epistemology. Semiotic Philosophy > Culture. Cultural studies. Philosophy of culture Sociology.Anthropology > Cultural anthropology |
| ID Code: | 697 |
| Deposited By: | Professor Mony Almalech |
| Deposited On: | 28 Mar 2011 11:22 |
| Last Modified: | 30 Mar 2011 09:49 |
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