Manipulation Strategies on Collective Unconsciousness

Almalech, Mony (2009) Manipulation Strategies on Collective Unconsciousness. In: Socio Semiotics / Cognitive Semiotics : XIII * EFSS ’2007 III * LSSS ’2008. New Bulgarian University, Sofia, pp. 33-60. ISBN 9545354070

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Mony Almalech examines the meanings of Black, White and Golden (Yellow) in different ads. He uses the cultural traditions of Judaism, Islam, Traditional Marriage and Funeral and current Psycholinguistic methods to explain how the talented ads use and manipulate our subconsciousness to cause us to by.

Item Type:Book Section
Subjects:Logic.Ethics (Moral philosophy).Esthetics. > Theory of knowledge. Epistemology. Semiotic
Philosophy > Culture. Cultural studies. Philosophy of culture
Sociology.Anthropology > Cultural anthropology
ID Code:697
Deposited By: Professor Mony Almalech
Deposited On:28 Mar 2011 11:22
Last Modified:30 Mar 2011 09:49

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